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Research papers

Do we perform well?

The paper presents the method of measuring a manufacturer's performance in retail outlets. Through the total shops core index it is possible to examine the level of product inventory, position and presentation of the manufacturer's brand.Due to the...

Catalogue: ESOMAR Retailing Industry Conference 2005
Author: Vojtech Spacil
April 19, 2005
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Citation

Spacil, V. (2005a, April 19). Do we perform well?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/do-we-perform-well-


Research papers

Has the price change impacted consumer loyalty?

This paper describes the consumer behaviour in the cola market. The consumer's reaction to price changes was the goal of the research study.Based on eight hypothetical buying situations represented by offering the same brands of cola drinks at...

Catalogue: ESOMAR Conference on Marketing 2004
Author: Vojtech Spacil
October 10, 2004
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Citation

Spacil, V. (2004a, October 10). Has the price change impacted consumer loyalty?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/has-the-price-change-impacted-consumer-loyalty-


Research papers

The health insurance system

The paper discusses the benefit of the introducing of the health insurance system in the Czech Republic. It explains the role of particular subjects of the system : government, health insurance companies, providers of the health care and clients....

Catalogue: CEE Conference 1995: Towards A Market Economy
Author: Vojtech Spacil
April 1, 1995
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Citation

Spacil, V. (1995a, April 01). The health insurance system. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-health-insurance-system


Research papers

The problems of distribution in the pharmaceutical industry in the Czech Republic

The paper summarizes the results of the commercial research project. It answers question if it is possible to enter the medicament distribution market in the Czech republic and what are the main barriers to enter. After a brief description of...

Catalogue: EphMRA/ESOMAR Conference 1994: Meeting The Pressures By Intelligent Resourcing
Author: Vojtech Spacil
June 1, 1994
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Citation

Spacil, V. (1994a, June 01). The problems of distribution in the pharmaceutical industry in the Czech Republic. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-problems-of-distribution-in-the-pharmaceutical-industry-in-the-czech-republic